Introduction
Electronic Logging Devices (ELDs) have been a reality in the trucking industry since the FMCSA mandate came into full effect. For owner-operators and small fleets, the ELD is no longer just a box that keeps you compliant—it has become a central piece of technology that connects safety, fleet management, fuel efficiency, and even customer satisfaction.
As of 2025, the market is crowded with options. Some ELDs are full platforms that integrate video cameras, telematics, routing, and compliance. Others are bare-bones devices designed to do nothing more than record hours-of-service (HOS) data. For an independent trucker, the choice is not about which one works, but which one balances compliance, cost, and convenience.
In this article, we’ll take a detailed look at four of the most recognized names in the ELD space—Motive (formerly KeepTruckin), Samsara, Garmin eLog, and Geotab. We’ll cover their strengths, weaknesses, contracts, and pricing structures, and we’ll also talk about no-contract ELD alternatives for those who want flexibility without long commitments.
What Makes a Good ELD in 2025
Before comparing brands, it helps to establish what matters most in an ELD solution.
- Compliance with FMCSA requirements. The device must appear on the FMCSA’s registered ELD list and remain in good standing. Removal from the list means your truck can be placed out of service.
- Ease of use. Drivers need an app and interface that are intuitive, quick to learn, and easy to show during roadside inspections.
- Contracts and flexibility. Some providers require multi-year contracts; others allow month-to-month. For owner-operators, avoiding long commitments can be a big advantage.
- Pricing transparency. An ELD that costs $30 per truck per month may sound reasonable, but fees for hardware, setup, or early termination can add up.
- Extra features. If you want IFTA automation, DVIRs, dash cameras, or telematics, the ELD becomes more of a fleet management system than just a compliance tool.
Motive (formerly KeepTruckin)
Overview
Motive has rebranded from its earlier identity, KeepTruckin, and continues to dominate the ELD market for owner-operators. It is best known for blending compliance with user-friendly mobile apps and a wider ecosystem of fleet management tools.
Features
Motive offers a Vehicle Gateway device that plugs into the truck’s diagnostic port, combined with the Motive Driver App. Together, they handle hours-of-service tracking, inspection reports, DVIRs, and IFTA fuel tax automation.
Motive also integrates advanced safety features such as AI-powered dashcams that detect risky driving behavior. For operators who want more than just HOS logs, Motive becomes a complete telematics platform.
Contracts and Pricing
Motive generally works on an annual subscription model with auto-renewal. That means if you sign for a year and don’t cancel in advance, the contract continues automatically. Pricing averages around $35 per truck per month in 2025, although the actual cost depends on package and negotiation.
Pros and Cons
Pros:
- Strong, user-friendly mobile app.
- Full fleet management features (IFTA, DVIR, safety).
- Scales well for growing fleets.
Cons:
- Requires ongoing subscription.
- Auto-renew contracts can surprise operators who forget to cancel.
Best For
Owner-operators who want more than just a compliance tool—Motive is great if you’re looking for a platform that combines logging with safety and management features.
Samsara
Overview
Samsara is one of the most feature-rich platforms in the market. It goes far beyond compliance, offering advanced telematics, live GPS tracking, AI dash cameras, dispatch integrations, and detailed analytics.
Features
With Samsara, drivers use the Samsara Driver App paired with a Vehicle Gateway device. The system records HOS, DVIRs, IFTA, and automatically generates inspection-ready reports. For fleet managers, Samsara provides real-time data dashboards and reporting tools.
Contracts and Pricing
The biggest drawback with Samsara is its three-year minimum contract. Once you sign, you are locked in. Pricing starts around $27 per month per truck, but that can increase depending on add-ons.
Pros and Cons
Pros:
- Extremely powerful feature set.
- Seamless integrations with routing and dispatch.
- Strong AI video safety solutions.
Cons:
- Mandatory three-year contract.
- Can be overkill for a single truck operation.
Best For
Small to mid-sized fleets that want advanced analytics, video safety, and real-time monitoring—and who are comfortable with a long-term contract.
Garmin eLog
Overview
Garmin eLog is the opposite of Samsara and Motive. It is designed for truckers who want the simplest possible path to compliance. Garmin’s ELD is a hardware device that plugs directly into your truck’s diagnostics port and works with a free app.
Features
Garmin eLog records HOS data and stores logs locally. Drivers can display logs directly on their phone or tablet when asked by inspectors. There are no subscription features, no monthly fees, and no complicated back-office dashboards.
Contracts and Pricing
The appeal of Garmin eLog is that it is a one-time purchase. Buy the device, install it, and you’re done. There are no ongoing monthly charges.
Pros and Cons
Pros:
- No subscription fees, ever.
- Easy to use and straightforward.
- Works offline with the app.
Cons:
- Lacks advanced fleet management tools.
- No IFTA automation, no DVIR integration.
- Limited support compared to cloud-based platforms.
Best For
Owner-operators who just want to stay compliant without spending money every month. If you’re disciplined about your own fuel records and inspections, Garmin eLog is a cost-effective choice.
Geotab
Overview
Geotab is a modular telematics company that offers ELD compliance through its GO devices. It is especially popular with fleets that want to integrate many systems, as Geotab has one of the largest marketplaces of third-party integrations.
Features
Geotab provides HOS compliance, DVIRs, IFTA automation, and a host of telematics functions like driver scorecards, GPS tracking, and maintenance alerts. The Geotab Drive app works for inspections and roadside checks.
Contracts and Pricing
Geotab is usually sold through authorized resellers, which means pricing and contracts can vary. The typical cost is $30–$40 per month per truck, and most packages require a 36-month commitment.
Pros and Cons
Pros:
- Very flexible with integrations.
- Strong reporting and fleet management tools.
- Scales well as fleets grow.
Cons:
- Requires long contracts.
- Pricing transparency depends on the reseller.
Best For
Fleets or owner-operators planning to grow, especially if you need custom integrations with other business software.
No-Contract ELD Options
Many truckers dislike being tied to three-year contracts. Fortunately, there are no-contract ELDs on the market.
- Garmin eLog is the most straightforward: one-time purchase, no monthly fees.
- HOS247 offers a cloud-based ELD system with month-to-month billing. If you cancel, you simply stop paying. It also supports IFTA reporting and DVIRs.
- Matrack is another budget-friendly solution that markets itself as a month-to-month service, sometimes even offering the device for free if you sign up.
No-contract options are ideal for new owner-operators who don’t want heavy financial commitments. However, they may lack some of the advanced features of bigger platforms.
Choosing the Right ELD in 2025
So which ELD should you choose? It depends entirely on your priorities:
- If you want the most powerful platform with all the bells and whistles, Samsara is hard to beat—just be ready for the contract.
- If you want a balance of usability and features, Motive is a great middle ground, but remember the annual renewals.
- If you want the cheapest way to comply, Garmin eLog is the winner.
- If you want modularity and integrations, Geotab is the strongest choice, especially if you plan to scale.
- And if you want total flexibility, consider no-contract ELDs like HOS247 or Matrack.
Conclusion
The ELD mandate may have started as a burden for truckers, but by 2025 it has become a technology race. The right device can do far more than keep you legal—it can save time on IFTA reporting, improve safety, and even reduce fuel costs.
For a single truck, simplicity and cost may matter more than dashboards and analytics. For a growing fleet, a long-term contract with a feature-rich provider might actually pay for itself.
The key is to look honestly at your routes, your budget, and your business goals. If compliance is your only concern, Garmin eLog or another no-contract option will do the job. If you want to use technology to run a smarter, safer, more profitable business, then Motive, Samsara, or Geotab are worth the investment.
In the end, the best ELD in 2025 is the one that matches your operation—not just today, but three years from now.